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Why I Need Apple to Make a Foldable iPhone

Why I Need Apple to Make a Foldable iPhone

Apple's iPhone 15 Pro Has brought major changes, including new cameras, titanium design and USB-C. Oh The folding iPhoneHowever, it was nowhere to be seen. At least, not one that you can assemble without cutting it in half and ruining it. With many mobile firms including Samsung, Google and OnePlus already selling folding devices, it's starting to feel like Apple is late to the party. And this can be a problem.

Apple dominates the premium phone category, but foldables — which fit into the premium space in terms of price — are already nipping at its heels. Motorola tells CNET. That 20% of consumers are buying Apple's Razr foldable jumped ship. Samsung, meanwhile, is in the fifth generation of its flip-and-fold series, and as CNET editor Lisa Adecco found out during a visit to Seoul, South Korea, “Foldables are everywhere.

Read more: The best iPhone of 2024

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Will Apple go with a smaller format like the Galaxy Z Flip 5?

Amy Kim/CNET

With both Google and OnePlus getting into the foldable phone game last year, Apple is not only risking losing potential customers, but also allowing competitors like Samsung to become the go-to name for the category. is, which can make it difficult. Apple will make an impact if it finally launches its own folding product. Additionally, early foldable adopters attracted by the fancy bending tech may be heavily entrenched in the Android ecosystem by the time Apple's phone wants to switch to iOS.

But Apple is unlikely to worry. It is predicted that around 20 million foldables from all manufacturers were sold worldwide in 2023, while Apple reportedly sold 26.5 million iPhone 14 Pro Max handsets in the first half of the year alone. Clearly, Apple knows it hasn't missed the boat yet.

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The iPhone 15 Pro Max is a stunning phone. But what if it could bend?

Andrew Linkson/CNET

Apple has always succeeded in being punctual, observing the industry and launching its own product when it's ready. Apple didn't invent phones, tablets, smartwatches or computers, but it found ways to take existing products and make them more useful in everyday life, more valuable and, dare I say, more interesting. This is why iPhone, iPad, Apple Watch and Mac lines dominate the market today.

And for me, I need to take on Apple's foldable phone. I have written before how Disappointed I'm into foldables.. I've been a mobile reporter for 13 years and phones have become increasingly slow as they've morphed into slight variations on the same rectangular slab.

Foldables promised something new, something innovative, something that briefly sparked some excitement in me, but over the years, that excitement faded to the point of being extinguished. They're great products and while I love the novelty of a tilting screen, they're not a revolution in how we interact with our phones. Not like the advent of touchscreens when we were still using buttons to type text.

Google's Pixel Fold Phone Google's Pixel Fold Phone

Google's Pixel Fold is a decent phone, but it doesn't advance the category in any meaningful way.

James Martin/CNET

I was hoping Google would have a Pixel Fold. A phone to push the foldable, and while it's a solid effort, it doesn't represent any kind of revolution. Instead, it feels like a “me too” move from Google. Same goes for OnePlus Open. So I'll look instead to Apple, a company with a track record of revolutionizing products, to create a new approach to the genre that truly advances how we use our phones. use

But this innovation won't just come from product design. Apple works closely with its third-party software developers, and it's that input that will help the folding iPhone become truly useful. My biggest complaint about foldables right now is that while the hardware is decent, the devices are basically just running standard versions of Android with a handful of UI tweaks thrown in.

Few Android developers are embracing the folding format, and it's not hard to see why; Users are not yet large enough to justify the time and expense of adapting their software to a variety of screen sizes. The multiple folding formats already available mean that Android foldables face the same fragmentation problem that has plagued the platform since its inception. Android-based foldables are a more difficult platform for developers to build on than regular phones. Apple will be able to change that, as it has proven with the iPhone and iPad.

iPad Air 2022 iPad Air 2022

Apple didn't invent tablet computers, but its iPad line revolutionized the category.

Scott Stein/CNET

Given Apple's close relationship with top developers — not to mention its own extensive developer team — I expect Apple's foldable to offer innovations that make it more than just an iPhone. which folds in half.

And I really hope it does. I want to look forward to the tech launches again. I want to feel the excitement of getting a new gadget in my hands and feel that “wow” moment when I'm working on something transformative for the first time.

In short, I don't want to be bored by technology anymore. Apple, it's over to you.

I took 600+ photos with the iPhone 15 Pro and Pro Max. Check out my favorites

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