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The New, Improved, Ad Supported Windows Start Menu – PC Perspective

The New, Improved, Ad Supported Windows Start Menu – PC Perspective

Windows 11 is now officially adware.

Go Roku, Microsoft has an even better idea! An optional update being rolled out to Windows Insiders, KB5036980, improves your Start Menu experience by showing you “Great apps” are available in the Microsoft Store.. It's certainly a brilliant idea, something we all want from Windows 11 and we certainly won't go to Settings > Personalization > Start and toggle 'Show recommendations for tips, app promotions and more' off.

As some may recall, this isn't the first time Microsoft has tried to slip ads into our Start menu. The most famous of which was several years ago when they tried to insert ads for Microsoft Teams that completely broke the Start Menu and Taskbar. Insiders who have received the update so far haven't run into similar issues, but many aren't overly impressed with the Microsoft Store apps they're being encouraged to install.

We can only hope that another update doesn't kill the ability to opt out of these updates, and that businesses are able to simply suppress this garbage.

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