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Apple apologizes for the "Crush" iPad Pro ad and scraps plans to run it on TV; Apple's VP of marketing communications Tor Myhren says "we missed the mark" (Tim Nudd/Ad Age)

Apple apologizes for the "Crush" iPad Pro ad and scraps plans to run it on TV; Apple's VP of marketing communications Tor Myhren says "we missed the mark" (Tim Nudd/Ad Age)


Tim Nod/ Age of advertising:

Apple apologizes for “crush” iPad Pro ad and scraps plans to run it on TV “We missed the mark,” says Tor Myhren, Apple's VP of marketing communications.– The company says its 'crush' space fell short of its goal of empowering and celebrating creatives.

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